YourWordsmiths is a boutique Content & PR consultancy focused on niche clients. We do not claim to be a full-service public relations agency. Our expertise lies in Content. And we offer content-led PR that delivers credible exposure to the brands we work with. Our philosophy is simple: Every Word Matters!
YourWordsmiths specializes in creating engaging copy and content for a variety of industry verticals, functions & executives.
While Content is King and Queen and everything in between, what differentiates great copy from good copy is when it caters to a definite purpose. Defining the Why of your messaging is critical to its success.
From websites to brochures, from blogs to whitepapers, from ghostwriting for senior executives to managing company social content calendars, from editorials to opinion pieces, YW combines strategic thinking, impeccable language skills and a thorough research-based approach to produce insight-rich conversion copy.
Bill Gates famously said, “If I was down to my last dollar, I would spend it on PR”. That is the power of PR.
While Public relations (PR) by definition, is the way companies communicate with the public and media, today PR and content works inside out. And the current phygital environment, comprising physical print and proliferating digital media, makes media exposure all the more enticing, yet challenging for brands.
At YW, we believe in the pull strategy. By offering a solution or insight into a challenge your target audience is facing, we help you establish yourself as a trusted authority and an expert on a subject. Reach out to us to help you create the right message, and amplify it across the right channels.
Today, despite our young stature, we are proud to have had the fortune of working with some stellar brands and to have helped them increase their reach and brand recall.
Some of the many brands that trust us:
Al Fajer Facilities Management
Gemini Property Developers
Danube Group & Danube Homes
Bianca & Bianco
About the Founder
Hi, I am Neha Kaul and I am a storyteller.
A business storyteller. A content evangelist.
And a firm believer in the power of content marketing.
Writing is my passion. Creating content by tapping into the ethos of a brand is my strength. With 18 years of cross-industry, multi-functional corporate experience, I help craft content that ‘speaks’ to a brands’ customers.
Increased digitization has meant a more informed customer, one who can access content anytime, anywhere. Therefore content needs to be fresh, relevant and appealing.
I help brands and individuals achieve that edge.